Your online store. Run it yourself, or just ask AI.
Atrium is ecommerce for Indian D2C brands, with two ways to run it. Do it all in a powerful dashboard, or tell Atrium AI what you want and watch it happen.
₹13,500 a month + GSTOne plan, both ways. By invitation.
Examples of what you can ask Atrium AI: Run 10% off gift sets for Diwali, from Friday. Show cash on delivery only for Mumbai PIN codes. Why did returns go up this week? Add gift wrap at checkout for ₹49. Remind me when attar stock drops below 10.
Run everything yourself: products, orders, stock, shipping and GST, in one dashboard.Just ask. Atrium AI sets up offers, fixes checkout, books couriers and answers why sales moved.
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One example order: a shopper pays by UPI, Atrium AI updates stock, books the courier and issues the GST invoice.
The example plays on a loop. A shopper buys No. 4, Eau de parfum, 50 ml, for ₹2,360 on yourbrand.in and pays by UPI. Order 1043 appears in the owner's Atrium dashboard: Atrium AI updates the stock from 42 to 41, books the courier through Shiprocket and issues the GST invoice, IGST 18%, and the order is delivered in Bengaluru. Beside it, the owner asks Atrium AI for 10% off gift sets for Diwali, agrees to a restock reminder for Attar roll-on, and hears when the order is delivered.
The app. Run every part of your store yourself.
One dashboard for your store, orders, stock, shipping and GST, with Atrium AI working in all of it. Built for how Indian brands sell.
Your day, at a glance.Sales, orders and what needs you, on one screen, with Atrium AI flagging what matters. Payments go to your own Razorpay account.
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Product screens shown with example data.
Your store, in your brand's look. One platform underneath. Every store made for its brand.
Start from a look you love. Change anything in the editor, or just ask Atrium AI.
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Example stores, made for this page.
Atrium AI. In development. Just ask. It does the work.
Tell it what you want in plain words. Atrium AI gets the change ready, and it goes live when you approve it with one tap.
Ask in plain words
A Diwali offer, COD only in Mumbai, a size guide on every kurta. Type it like you’d say it.
It does the work
Atrium AI changes your store, books couriers, issues invoices and watches your stock.
You stay in control
Changes to your store wait for your one-tap approval, and you can undo them. Routine work like courier booking and invoices runs on its own.
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In progress 2
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Example requests. Bigger ones, like a new feature, we plan with you first.
One plan. Everything in it.
Included
- Your store, on your own domain
- Checkout on your own Razorpay
- Orders, products and stock
- Shipping through Shiprocket
- GST invoices and credit notes
- Atrium AI, for anything you’d rather just ask, In development
You pay these directly, at cost
- Razorpay's gateway fee
- Courier charges
- WhatsApp and SMS messages
- Your domain name
For comparison: on monthly billing, Shopify Advanced is ₹30,164 a month + GST before any apps, and adds 0.6% on every prepaid order paid through Razorpay or any Indian gateway. Atrium is less than half the plan price.
Shopify India pricing, shopify.com/in/pricing, accessed 6 October 2026. On yearly billing Shopify Advanced is ₹22,680 a month, and Atrium is about 40% less.
Atrium is by invitation.
We take on a few brands at a time, so each one gets real attention. Tell us about your brand. We read every request and reply by email or WhatsApp.
Building with us now: DrinkBogo, popping-boba drinks from Mumbai.
Invited already? Open the link in your invitation. Have an account? Sign in